blu:s is a registered brand name and trademark of Karcher AG and has been launched in 2003.

In the beginning this lifestyle brand offered a wide and attractive range of consumer electronics products, incl. navigation devices. So from early on blu:s is active in the world of automotive and mobility.

blu:s keeps up with the dynamic developments in the high-tech segment and is always open for new products. Finding the right products at the right time and creating a selection with the highest technical standards are the requirements for ideal market placement.

Consequently, we have fully refreshed the blu:s brand in the beginning of 2020 - with new logo and new e-mobility products, such as e-scooters with ABE (acc. to eKFV) as well as electric motor scooters.